Marketing

In addition to operations excellence, we offer a full range of sales and marketing services to improve the visibility of properties and to maximize top line. We formulate an integrated marketing strategy for each property ranging from the traditional to the newest cutting edge technologies. Our focus includes but is not limited to:


  • Develop, implement, and monitor annual strategy and marketing plans.
  • Develop an optimal mix of business and leisure guests to maximize occupancy and RevPAR.
  • Engage in the aggressive promotion of properties by developing and optimizing propriety websites, traffic analysis, creating internet presence on travel sites, and development of Web based collateral.
  • This includes adoption of revenue management and e-commerce to improve yield management.
  • Administer contact management software, sales support and training, and cooperative marketing efforts.
  • Administer benefits and employee record keeping.


Contact Us